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About Us

The Original - Made in Germany


The Superiority of Moby Softbaits: A Two-Year Development
Over two years of meticulous development, Moby Softbaits has crafted a series of intricate baits that redefine the fishing industry. These first-class baits are the result of extensive technical expertise in materials, forms, and coloration. The innovative “Wobbles” are meticulously produced to consistently deliver exceptional quality.

Beyond their aesthetic appeal, Moby Softbaits’ hook channels exemplify the company’s unwavering commitment to quality. This innovative feature eliminates the tedious task of attaching the bait to the hook, ensuring a seamless fishing experience. With the quality seal “Made in Germany,” Moby Softbaits stands as a testament to its uncompromising standards.


Material:


Our high-tech material is entirely manufactured in Germany. The colors and glitter used are also produced domestically.
Our material is PVC-free, phthalate-free, and devoid of toxic plasticizers and other harmful substances. It is odorless, exceptionally durable, non-staining, hypoallergenic, and even approved for medical applications. Consequently, Moby Softbaits baits should never be stored in proximity to other baits to prevent any adverse effects from the plasticizers and other toxic ingredients present in those baits.






Development History


Three brothers from Hessen, deeply passionate about fishing, were nurtured by their father from a young age. He introduced them to the pristine Edersee and numerous rivers and ponds, fostering their enthusiasm for angling. A particular affinity for fishing with lures targeting predatory fish emerged.

In 1998, at the tender ages of 13, 15, and 20, the brothers conceived the idea of developing their own artificial bait. However, due to their limited technical expertise and resources at the time, they were unable to pursue this vision.In 2005, with the establishment of their own metal processing company, the acquisition of CAD software, milling machines, and plastics processing capabilities, the brothers revisited their concept. Their goal was to create a high-quality, affordable bait manufactured in Germany.

The initial challenge was the selection of a suitable material for rubber baits. Analysis of existing rubber lures revealed that they were predominantly composed of questionable PVC plastics that were difficult or impossible to obtain in Germany in their desired form. The brothers faced a pressing need to find a material that was both safe for human health and sufficiently flexible for their project. Fortunately, they encountered a plastic manufacturer from Bavaria who expressed a willingness to undertake the challenge of developing a suitable material. The manufacturer’s involvement was further enhanced by his own passion for fishing. After numerous attempts and substantial investments, the brothers finally discovered a suitable base material. The first prototypes of the “professional” Moby Shad were manufactured and underwent rigorous testing.

The Moby Shad was initially known as the “Germany Kaulis,” but it was later renamed the Long Shad. This was followed by a series of Moby versions, including the V-stint, Grundi, Racker Shad, Monster Shad, and Ego Shad. Continuous development and optimization of the material, production process, and bait design have been ongoing since then. In 2013-2014, the brand “Moby Softbaits” was registered, and the term “Moby” was adopted to encompass the entire fishing industry. In 2015, the Moby Softbaits website was launched, featuring an online shopping platform for end-users.




Resources


  • The employed plasticizers are exclusively utilized in medical and baby care applications.
  • They possess a remarkable lifespan, approximately one hundred times longer than conventional bait.
  • All substances employed are non-toxic and pose no health risks.
  • Biologically inert and aesthetically pleasing, they exhibit vibrant colors.
  • Their durability extends even to the sharpest pike teeth.
  • Water-resistant, ensuring they do not stain other Moby bait.
  • Moby-Softbaits can be stored together but never with other bait.
  • An innovative hook conduit guarantees a secure and foolproof setup.
  • Free from unpleasant chemical odors.
  • Eliminates the greasy and oily sensation associated with handling bait during setup.
  • Smooth and seamless surface achieved through injection molding.
  • Biodegradable paper packaging ensures environmental responsibility.
  • Ecological balance is ideal; from the raw material through to the packaging.
  • Maintaining ecological balance throughout the entire production process, from raw materials to packaging.
  • Compatible with our exclusive lead-free heads.
  • Enhances fishing efficiency by catching more fish and extending bait life compared to other options.
  • Environmentally friendly due to its exceptional longevity.
  • Moby-Softbaits exhibit remarkable buoyancy, ensuring they stand upright on the riverbed.
  • Should their shape become compromised, this can be swiftly restored by immersing them in boiling water.




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